CORP.POPSHCK.COM

Where fandom becomes business.

POPSHCK is Indonesia's pop-culture media company and premium creative brand agency under one roof — the newsroom that moves the fans, and the team that turns that reach into results for the IP you own.

Jakarta, Indonesia — Hype and rising for the world

POPSHCK event poster: free public screening of Space Sheriff Gavan Infinity with Victory Licensing, Toei and Multi Toys in Jakarta.

Media × Agency

One roof. Two engines.

1,000,000+

visits — Popshock Media Group

SINCE 2001

gameindo.com — Indonesia's game portal

6 VERTICALS

anime · toys · game · comic · infotainment · news

The Company

One roof. Two engines.

The media company

Reach

popshck.com is the pop-culture newsroom — anime, toys, games, comics and infotainment covered daily for Indonesia's fan communities. Behind it sits two decades of portal heritage: gameindo.com running since 2001, animeindo.com, and NEOKG — one of the biggest of its era.

AnimeToysGameComicInfotainment

Popshock Media Group — 1,000,000+ visits and counting.

The brand agency

Results

Premium creative for IP holders and the brands that license them — strategy through execution, run by the same people who run the media.

  • Brand strategy
  • Creative production
  • Performance marketing
  • Creator & influencer programs
  • IP licensing & collabs
  • Events & activations
  • Management consulting

Team portfolio across IDN Media and Bisnis Indonesia Group — bisnis.com, hypeabis.id, dataindonesia.id.

The Founders

Built by people who built the scene.

Portrait of Yudi Tukiaty, Founder and CEO of POPSHCK Corp

Yudi Tukiaty

Founder & CEO

Tokusatsu creator, producer, publisher and lifelong pop-culture builder. Yudi has spent two decades turning fandom into industry — from founding Indonesia's earliest anime and gaming portals to producing original tokusatsu, publishing webtoons, and co-founding the toy, card and licensing companies that carry beloved IP across Indonesia.

  • Original tokusatsu — Bardion & Haruka Ronin
  • Victory Toys · Victory Card · Victory Licensing
  • gameindo.com · animeindo.com · NEOKG — since 2001

Production · Games · Toys · Cards · Media · Community

Portrait of Johnson Leonardi, Co-Founder and COO of POPSHCK Corp

Johnson Leonardi

Co-Founder & COO

Brand growth architect with a decade across media, retail and tech. Johnson founded Storytellers, Jakarta's boutique creative agency, scaled digital products at Bisnis Indonesia Group up to 11,000% growth in six months, and cut his teeth inside fandom itself — from Anime Expo (SPJA) to Indonesia's convention scene. Winner, Asia Business Case 2024.

  • Storytellers ID — founder, boutique creative agency
  • Digital products — Bisnis Indonesia Group · IDN Media
  • Fandom roots — Anime Expo (SPJA) · Yume Yumiko

Strategy · Creative · Performance · Partnerships

Track Record

Two decades of proof.

Yudi Tukiaty — Founder & CEO

Production / Creator

Bardion

Original tokusatsu series.

Producer / Creator

Bardion: Director's Cut

Cinematic release.

Producer / Creator

Haruka Ronin

Chapters 1–6 · webtoon + physical release.

Producer / Creator

Videogames

AGNI: Village of Calamity

Indonesian horror videogame.

Executive Producer

Toys & Licensing

Victory Toys

Co-Founder + CMO

Victory Licensing

Founder + CEO

Arcafe - Jujutsu Kaisen

Thematic & Officially Licensed F&B

Co-Founder

Arcafe - Shinchan Cafe

Thematic & Officially Licensed F&B

Co-Founder

Trading Cards

Victory Card

Co-Founder

OCX

Strategic Advisor

Media & Pop Culture

Popshock Media Group

Pop-culture media reaching 1,000,000+ visits.

Founder

Gameindo.com

Indonesia's game portal since 2001.

Founder

Animeindo.com

Founder

NEOKG.com

One of the biggest of its era.

Founder

Communities

ThreeZero Indonesia Group

860+ fans

Founder

Komunitas Indolego

560+ fans

Founder

Sega Fansclub Indonesia

@segafansclub — 2,000+ fans on Instagram

Founder

Capcom Fanclub Indonesia

@capcomfanclub — 100+ fans

Founder

Johnson Leonardi — Co-Founder & COO

Agency & Brand

Storytellers ID

Jakarta's boutique creative agency — strategy, creative, performance.

Founder

Asia Business Case 2024

Winner

Media & Product

IDN Media

Leading Millennial & Gen Z platform, 80M+ monthly users.

Business Manager

Bisnis Indonesia Group

bisnis.com · hypeabis.id · dataindonesia.id — up to 11,000% product growth in 6 months.

Product & Monetization

Fandom & Events

Anime Expo · SPJA

Inside the world's biggest anime convention, LA 2015.

Assistant Manager

Yume Yumiko

Convention marketing & sponsorships, 2014–2017.

Marketing Director
Milestones

Hype and rising since 2001.

  1. 2001

    gameindo.com founded

    Yudi launches Indonesia's game portal — the start of two decades of fandom infrastructure.

  2. 2000s

    animeindo.com & NEOKG.com

    Early anime portals and communities scale; NEOKG grows into one of the biggest of its era.

  3. 2014

    Yume Yumiko

    Johnson takes his first marketing directorate in the convention scene (2014–2017).

  4. 2015

    Anime Expo / SPJA

    Johnson works inside the world's biggest anime convention in Los Angeles.

  5. 2019

    gameindo.com relaunch

    The portal returns after its 2001–2005 first era.

  6. 2021

    Bisnis Indonesia Group

    Johnson scales digital products — bisnis.com, hypeabis.id, dataindonesia.id — up to 11,000% growth (2021–2023).

  7. 2024

    Storytellers ID + Asia Business Case win

    Johnson founds his boutique creative agency and takes the Asia Business Case 2024 title.

  8. NOW

    POPSHCK Corp — media × agency

    Yudi and Johnson put the newsroom and the agency under one roof. Where fandom becomes business.

Partners & Brands

The brands, portals and partners in the POPSHCK family.

  • Victory Toys
  • GAMEINDO — Indonesia's gaming and pop culture portal since 2001
  • Victory Licensing
  • Storytellers ID
  • Toei Company
  • bidubadu
For IP holders

Got an IP? Let's make it hype here.

Licensing, launch, or a full campaign — bring your character, franchise or brand to Indonesia's fan communities, with the media reach and the agency muscle already in the room.

Jakarta, Indonesia

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